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video moves us: how to make people feel something before they think it

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REQUEST TO ATTEND

How can we use video to make people feel something before they think it?

Video is an incredibly powerful and persuasive medium and should form an integral part of your marketing strategy.  We’ll take a detailed look at the best tips and techniques on making your audience laugh, cry, whimper and shout all the way along their buyer journey.

From heuristics and engagement through to developing the perfect video content to deliver that emotional punch, this morning long session is a detailed exploration of how and why video moves us.

 

Who should attend?

Marketing Managers and Directors, Brand Managers, Digital Marketing Managers and Directors, Business Development Directors.  All awesome content commissioners.

AGENDA

1

Welcome

Registration and a cuppa

2

Emotion pictures

Why good marketers go straight for the heart

3

Finding your video mojo

Great ways video can bring your brand message to life

4

Video and the customer journey

How could we forget marketing’s current hottest topic?

5

New uses for video

Influencers? Organic content? What they are and how to use them

6

Making the most of the medium

Trade secrets on how to increase video engagement

7

Measuring your success

Setting KPIs against brand goals and other important criteria

ABOUT THE SPEAKERS

James Murphy

Managing Director, Breakfast of Champions

REQUEST TO ATTEND THIS MASTERCLASS ON 9 November 2018

CONTACT US

Here’s how to find us. Let us know you’re coming and we’ll pop the kettle on.

GET IN TOUCH