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social media in 2017: work smarter, not harder

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The social media revolution is over, it’s here to stay. Now we’re in a period of social media evolution. The big players like Facebook and Twitter are constantly changing and innovating, while new challenger networks appear almost constantly. A bewildering array of monitoring tools and platforms have sprung up around them offering the ideal solution… for a price. This isn’t a session about what social media is and why to use it; this is all about being ahead of the curve for 2017. If you want to know how to maximise your ROI, how to use advanced analytics and management tools, how to implement policies across businesses and what’s coming next from the network then this is for you. Join us for a morning and we’ll share the latest knowledge and insight from across the hps group.

agenda

1

welcome

registration and a welcome cuppa

2

trends

the biggest trends of 2016 put into practice and analysed

3

looking ahead

the key changes to get ready for in 2017

4

bang for your buck

getting ROI from your social channels

5

promotion

including influencers in your strategy

6

the media

working with paid media to get the most out of your networks and online presence

7

any questions?

Q&A session with our speakers at the end

about the speakers

Martin Watts

Associate Director and Head of Digital at hps group

Khal Harris

Digital Strategist, tech fan and cheese afficionado

request to attend this masterclass on TBC

contact us

Here’s how to find us. Let us know you’re coming and we’ll pop the kettle on.

get in touch

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